We help Western building
materials manufacturers
become a desired
brand in Middle East quickly
and economically.

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Building your local brand presence starts with the right foundation.

Visibility Program

We showcase your unique value and differentiation to construction decision-makers in the Middle East using our marketing and digital channels.

Specification Program

Leveraging our specification expertise, we place your products in key projects and accelerate your business growth.

Dealership Program

We help you hire the right local business partner and start expanding your business with a full-proof plan.

Learn more about our services

Trust Us

We Are Here to Help!​

With our deep understanding of the Middle Eastern building materials ecosystem, an extensive network of specialized architects, interior designers, dealers and fit-out companies in healthcare, hospitality, and education, and a proven track record of helping international brands enhance their regional presence, we can help you strengthen your foothold in the Middle East.

How it works in 3 steps:

1. Collaboration Check

We invite you to complete our company registration form, which will allow our team to perform an initial assessment to determine whether your business aligns with our expertise focus.

2. Tailored Consultation

Shortlisted companies will have a personalized discussion with our expert to fully comprehend your growth vision, product and service portfolio, and unique value propositions.

3. Direction

We perform an initial assessment with our customers and experts to evaluate the benefits of investing in the region and accordingly recommend a tailored program to support your overall growth objectives.

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Why Choose Us?

Having navigated the same challenges, we understand what it takes to build a successful brand and drive sustainable growth. Let us handle the complexities for you: with our deep industry expertise and passion for advancing the construction sector, we’re dedicated to paving the way for your product to become a top choice in the Middle Eastern markets.

Passion & Commitment​
Honesty & Openness​

Trusted by regional construction influencers

Join Our Partners Community…

Whether you’re a specifier seeking specification support, a contractor sourcing materials, or a distributor aiming to acquire new manufacturing partnerships, we are here to assist.
Kindly provide your details, and our team will reach out to you.

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Registration Form
Registration Form